How SlimFast missed the mark with the low-carb "craze" (as they call it):
http://www.adage.com/news.cms?newsId=40956

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Dee
Rebel with the Pause
http://www.minniepauz.com

Sounds like they are trying to create a trend rather than ride the one that's already here. Doesn't sound like good business practice to me,.

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ok, this got me..."Consumers will be looking for better balance, for enough sugar, at a level that's healthy, and for healthy unsaturated fats,"

uh, what does "enough sugar" mean. i haven't heard of anybody with health problems because they don't get a healthy amount of sugar!

and sugar's not the new villan anyway. sugar is a very old villian!

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I use the Slimfast low-carb shakes occasionally - I think they provide pretty good nutrition, they're a good source of potassium and fiber, and I like the taste. But REGULAR Slimfast shakes contain about 35 grams of sugar, so half that would still be more sugar than I eat in a week. As for the bars, meals, or other Slimfast products of any variety or version, I employ the proverbial 10-foot pole philosophy.

Sky
Atkins since 8/02
196/144/under 150

oh, puhhleeeze!
This new line promotes a "diet" with 125 carbs a day?! And who is going to take seriously their claim that this new diet promotes whole foods such as fruits and vegetables, when this company is well know for a 'diet' that proposes a shake for breakfast, a shake for lunch and a sesible dinner???
Sorry, but anyone who buys into this, does not have my sympathy. Well, maybe just a little of my sympathy, but not very much!

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Cynthia

but they're talking about the optima plan, NOT the slimfast low carb plan. The low carb shakes only have 2 net carbs and then you can eat a meat and a several vegetable dishes for dinner. I follow it on days I'm on the run and I end up with about 17-20 carbs. I'm losing weight on it and feeling much better. I hate to cook for breakfast and lunch and I'm often on the go anyway.

They even say in this article that optima is a middle ground.

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"The future of life on earth depends on seeing the sacred where others see only the common."
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